120Feet

Privacy Policy

Effective Date: 24 June 2025

Welcome to 120feet.com.  We are committed to protecting your personal data and respecting your privacy.  This Privacy Policy outlines how we collect, use and safeguard your information in accordance with the UK General Data Protection Regulation (UK GDPR) and the EU General Data Protection Regulation (EU GDPR).

Data Controller

Registered company name: 120 Feet Limited.  Though we refer to ourselves as 120Feet.

Registered address of 120 Feet Limited:
Slaters Accountants, Lymore Villa, 162a London Road, Chesterton, Newcastle under Lyme, Staffordshire, ST5 7JB, United Kingdom.
Email: privacy@120feet.com
Phone: 0044 (0)204 572 9878

120Feet is registered in the UK with Company No. 05679770.  And with the ICO, Data Protection Registration No: Z2271367.

We have a Cyber Essentials Certificate of Assurance and are FSQS Registered.

Data We Collect

We may collect and process the following personal data:

  • Contact form submissions: Name, email address, phone number, company name and message content.
  • Newsletter sign-ups: Email address.
  • Consent records: Preferences indicated via checkboxes for contact and newsletter subscriptions.
  • Information submitted via the chat widget.
  • Information you may email to us.
  • Information you tell us via a phone call.

We may collect and process the following non personal data:

  • Website usage data: Typically collected through Google Tag Manager and Google Analytics, which do not capture personally identifiable information.
  • The chat widget will use cookies to enhance the user experience of visitors; eg when to display the widget and to help Tawk.to develop the chat widget product.

Legal Basis for Processing

Our processing of your personal data is based on:

  • Consent: For newsletter subscriptions, chat widget and contact form submissions where you have provided explicit consent.
  • Legitimate interests: To respond to your enquiries and improve our services.

How We Use Your Data

We use your data to:

  • Respond to your enquiries submitted via the contact form or chat widget.
  • Send newsletters to subscribers who have opted in.
  • Analyse website usage to improve the user experience of people using this site.

Data Sharing and Transfers

We do not sell or rent your personal data.  However, we may share your data with:

  • Service providers: Such as HubSpot for customer relationship management, Tawk.to for the chat widget and Usercentrics for consent management.
  • Analytics providers: Google Analytics, which processes data in accordance with its privacy policy.

Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes we collected it for, including legal, accounting, or reporting requirements.

Your Rights

Under the UK GDPR and EU GDPR, you have the right to:

  • Access the personal data we hold about you.
  • Request correction of inaccurate data.
  • Request erasure of your data.
  • Object to processing of your data.
  • Request restriction of processing.
  • Withdraw consent at any time.

Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or destruction.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.